"Hey Good Lookin'" is a story about a group of friends in Brooklyn during the 1950s. The main character, Vinnie, is a charismatic and popular guy who is always surrounded by his friends. He is known for his good looks and charm, which make him the center of attention wherever he goes. However, Vinnie's life takes a turn when he falls for a girl named Roz, who is not impressed by his looks and popularity. As Vinnie tries to win Roz's heart, he learns valuable lessons about love, friendship, and the importance of being true to oneself.